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Videos
Leveraging qualitative for indigenous innovations
Global Corporates have strong innovation protocols around quantitative product testing but most typically do not mandate qualitative work.During this presentation we will talk about how to innovate on local, regional indigenous codes and adapt them...
Catalogue: Congress 2015: Revelations
Authors: Ruchira Jain, Irene Joshy, Hamsini Shivakumar
Company: KANTAR TNS Malaysia
June 15, 2015
Videos
Ceremony: SSI Quest awards 2015
The SSI Quest Awards encourage industry creativity and innovation in surveys that lead to high respondent satisfaction. Chris Fanning, President & CEO of SSI, will present the 6th edition of the QUEST Awards.
Catalogue: Congress 2015: Revelations
Author: Chris Fanning
June 15, 2015
Videos
The client talk show: Brand tracking revelations
Most clients are on a quest to continuously review and improve the services they provide, both centrally and locally. One of our panelists set out on a journey that gave place to a big debate. They conducted a large benchmarking exercise, with...
Catalogue: Congress 2015: Revelations
Authors: Patricio Pagani, Alexis Vernon, Isabelle Herbert Collet, Reed Cundiff, Begonia Fafian
June 15, 2015
Videos
Mobile technology in marketing research
This presentation demonstrates how a custom mobile app harnessing location-based services can be used to convert a consumer panel or brand community into a rapid mobile consumer led data collection force.In this continuously evolving digital world...
Catalogue: MENAP Forum 2015: Leading Transformation
Authors: Girish Sangtani, Nisha Chandy Kumar
Company: Market-i Research Services & Consultancy
June 15, 2015
Videos
The future of LATAM (Spanish)
The launch of a unique site exploring Latin America.
Catalogue: Latin America 2015: Carnival of Insights
Author: Karina Besprosvan
June 15, 2015
Videos
Innovation inspiration from the World Without Web (wWw)
Digital technology is driving transformation at every level, creating new business models, delivery options and products and services. As a result, every organisation is focusing their innovation efforts through the digital lens. Although this...
Catalogue: Asia Pacific 2015: Asia Means Business
Authors: Christine Tan, David Jeffs, Martin Anso, Melissa Gill, Samy Mardolker, Smitha Kuppa, Tony Salvage
Companies: ORC International Ltd, Toluna
June 15, 2015
Videos
Southeast Asia: See tomorrow, today
For the first time, companies are embarking on new and disruptive activities in a quest to launch breakthrough innovations faster with more impact. At the same time, after reviewing more than 2,500 consumer product launches in the top 20 categories...
Catalogue: Asia Pacific 2015: Asia Means Business
Author: Tobias Puehse
Company: Nielsen
June 15, 2015
Videos
20:20:20- 20 predictions for 2020
20:20:20, provocative theories that create real controversy! This research presents some of the latest thinking surrounding our ever-changing industry. Thereâs something for everyone in this piece as the 20 predictions are applicable to a range...
Catalogue: Congress 2015: Revelations
Author: Ernest Collings
Company: MESH Experience
June 15, 2015
Videos
